Based in Chennai, I’m a visual artist and digital designer with morethan two decades of experience working across India and the US. My practice moves between graphic design, photography, illustration, and visual storytelling — shaped by years of observing people, streets, nature, brands, and the small details often overlooked.
I currently work as an Associate Art Director at RR Donnelley since February 2021 leading teams across design, presentation, and creative production. Over the years, I’ve worked across branding, typography, packaging, digital media, print, and motion — always balancing structure with experimentation. Outside the corporate world, photography remains a big part of my creative identity. From the streets of Kolkata and Chennai to the ghats of Varanasi, I’m drawn to moments that feel raw, quiet, human, and honest. My work — whether commercial or personal — is rooted in curiosity, observation, and a constant need to create. I still enjoy getting my hands dirty with sketches, textures, cameras, ideas, and late-night creative detours. For me, good design is not just about aesthetics — it’s about atmosphere, emotion, rhythm, and memory.
As a multi-disciplinary designer, I am passionate about fostering a culture of excellence and pushing creative boundaries with emerging technologies. My love for brands, typography, captivating packaging, and the ever-evolving worlds of UX and UI design drives my enthusiasm for creating visually compelling experiences. Beyond the digital canvas, I am also an avid illustrator and photographer, and a traveller who loves finding inspiration in the beauty of nature and the captivating stories unfolding on the streets. Currently serving as a Studio Manager at RR Donnelly in Chennai, I lead a dynamic team of Visual designers, production experts, and presentation designers. In this fast-paced design and creative environment, my team and I relentlessly strive for excellence, ensuring every moment contributes to our shared pursuit of exceptional design. Join me on this journey where creativity knows no bounds!
As a seasoned Senior Digital Designer and Art Director, I bring over 16 years of expertise to the intersection of creativity and technology. With a foundation in Visual Art and a passion for brands, typography, and captivating UX-UI design, I craft compelling visual narratives that push the boundaries of innovation.
Through my lens, I capture the essence of diverse worlds—immersed in the beauty of nature, documenting the unfolding stories on the streets, and highlighting the unique perspectives of products. My photography spans various disciplines, each frame telling a distinct visual tale.
I create digital illustrations that blend creativity and attention to detail. Each piece is crafted with a focus on storytelling and visual impact, bringing ideas to life in vibrant, engaging ways."
Experimental typography dominates 2026, blending kinetic motion, brutalist grids, handcrafted imperfections, variable fonts, and immersive digital storytelling across platforms.
Creative Hearts celebrates imagination through bold ideas, emotional storytelling, collaborative energy, artistic passion, and meaningful human-centered visual experiences.
Generating ideas beyond artificial intelligence requires curiosity, instinct, cultural awareness, human emotion, lived experiences, observation, and imagination.
Creative controlled minds balance discipline with imagination, transforming abstract thoughts into purposeful ideas, refined aesthetics, and impactful storytelling.
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